For founders with a real product

The Silicon Valley scaleup playbook: book, workbooks and AI skills

What got you here won't get you to the next stage. Read the book and work through the workbook for the round you're raising. Then put the playbook to work in Claude.

Get the playbook, $19/month

Cancel anytime. Full refund within 30 days.

Scaling Silicon Valley Style: the book, three workbooks and the course

What you get

Read everything online in your resources area, and use it inside your AI assistant.

The book

The book

The 2nd edition playbook, with the frameworks Silicon Valley scaleups run on. Read it online in your resources area.

Three workbooks

Three workbooks

One for each round you are raising: Seed Round, Series A and Series B, with step-by-step exercises.

The course

The course

Short video lessons to learn at your own pace.

AI skills

The whole playbook inside your AI assistant. Ask about your situation and get answers from the playbook.

Your path

One workbook for each round you prepare for.

  1. 1 Seed Round

    Master your customers

  2. 2 Series A

    Master distribution

  3. 3 Series B

    Master mainstream markets

How it works

  1. 1

    Subscribe

    $19/month. Cancel anytime.

  2. 2

    Get your code

    Right after payment, to connect your AI.

  3. 3

    Ask your AI about your stage

    In your AI assistant, whenever you need it. Read the book online in your resources area.

What founders say

“Structured, not overloaded. Tells you exactly what a founder needs to be aware of when scaling. My takeaway was the need to shift gears along the stages proactively.”
Niklaus Brühlmann, Scandit, Zurich
“This [scaleup] stage is critical to long term success and it was very valuable to hear the insights from someone who has actually been an active member of a scale up.”
Rebecca Klor, Roady, Chicago
“It's given me lots to think about and plenty of handy models to use as I scale up my company.”
Ardie Worsley, Said Digital, London

About the author

Roland Siebelink

Roland Siebelink

Roland Siebelink has been in general management inside three fast-growing startups. Each time, the company grew from ten to a thousand employees in about three years.

Along the way he watched founders get stuck between two playbooks: early-stage chaos and corporate bureaucracy. Scaling Silicon Valley Style, which he wrote with Doug Miller, maps the path between them. Together, Roland and Doug have grown 11 startups from early stage to unicorn.

Today he runs the Midstage Accelerator, where he works with founders past product-market fit on one real breakthrough per quarter.

Questions

What do I need to use the AI skills?

A Claude account: the web or desktop app, or Claude Code. Support for ChatGPT and other AI assistants is coming soon. Setup takes a few minutes.

Can I download the book?

No. Everything lives online in your resources area, updated as we add material. Log in with the email you paid with.

Can I cancel anytime?

Yes. Cancel online at compass.midstage.ac/cancel, or email support@midstage.ac and we cancel right away. You keep access until the end of the month you paid for.

What if it's not for me?

Email support@midstage.ac within 30 days of subscribing and we refund you in full.

Get the Silicon Valley scaleup playbook inside your AI.

Get the playbook, $19/month

Cancel anytime. Full refund within 30 days.